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Marketing

 
Marketing
The Marketing Department of HOMCO is functioning under dynamic and professional leadership. The Department undertake Government and open market operations effectively. Quality of products and quick servicing attracts wide range of customers from within nation and abroad.Our state of the art manufacturing system ensures superior products with no compromise on quality. Our constant and continuous  endeavour to improve and upgrade our products,services and efficiency levels has made us one of the pioneers in the business of Homoeopathic medicines.No wonder we became the highly trusted brand in Homoeopathy. Further we are the only manufacturer of Homeopathic Medicines in public sector in India
 
Social marketing
HOMCO believes in social marketing concept. Our task is to determine the needs wants and interest of customers and to deliver the desired satisfaction more effectively and efficiently than competitors in a way that enhances the customer’s and society’s well being.

OUR PRODUCTS
Wide range of products in Homoeopathic treatment. Superior product quality, tested and proved.

Distribution
Minimum channel members ensure cost effective distribution. Appointed district wise Dealers in Kerala. Agents and stockiests in different states of India.

  GOVERNMENT SUPPLY
  HOMCO is the exclussive supplier of medicines to all the hospitals and dispensaries under Department of Homoeopathy,Govt. of Kerala, since 1980.
   
 
OPEN MARKET SUPPLY
HOMCO products are available in open market, distributed through dealers in Kerala and through agents and stockiest in other parts of the country
   
 
NATIONWIDE NETWORK
HOMCO supplies medicines to more than 15states of India. We so far developed nationwide network of distribution in order to serve customers from entire regions of India.
   
 
Profit making - in public sector
HOMCO-A more than 95%Govt. share pharmacy is renowned as a continuous profit making organization for last 6 years. Average annual growth is 41% for this period.
   
  COMPETITIVE RATE
The rate of our high quality products is very competitive in the industry.
   
 
HIGH SERVICE STANDARD
We try our level best to ensure a consistantly high service standard and to constantly deliver customer delight in every interaction and to nurture and sustain an enduring corporate image which makes HOMCO the preferred destination for complete Homoeopathic solutions.
   
 
OUR CUSTOMERS

DOMESTIC : Department of Homoeopathy-Govt. of Kerala,Department of AYUSH-Govt. of India, CCRH- Govt. of India,NRHM,ESI Corporation,ISM&H Departments of Tamil nadu,MadhyaPradesh,Chattishgarh,Rajasthan,Gujarath,Pondicherry,Orissa,Manipur,Tripura,Punjab etc..,Major hospitals and dispensaries from different part of India.

INTERNATIONAL : Sultanate of Oman,Sri Lanka etc..